This is officially Omega's Olympics. If you want to sponsor the 
link Olympics but can't keep up with all the timing necessary, well, tough luck. But that's not a problem for Omega. None of the world 
link records or photo finishes would be possible without the athletes, but they also wouldn't be official without Omega's timekeeping capabilities. And speaking of photo finishes, how about that 100m men's final? It 
link was 9.784 seconds of pure nail-biting excitement. 
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