So in this first year, I've rebuilt a team, and we've doubled our retail footprint. And when you do that, you increase the sheer number of people you have to hire, have to train, while also providing an excellent client experience. The quality of our watches is exceptional. And we want the experience with the client to be just as exceptional. We are far link from perfect, but this year link we're finally link getting to a place where we can strive for that.